Category: Misinformation

Wine Myths: Do You Believe any Wine Myths?

Wine myths continue to fool us. The problem isn’t new. It was long argued that good wine could be made in many places, but great wine could only be made in France. Evidence to the contrary was known but discounted. The historic Paris wine tasting in 1976  soundly disproved that myth. It did so in blind […]

Alcohol Ads up 400% but Drinking Stays Same: Surprised?

Alcohol ads are popularly believed to cause increased alcohol consumption. Why else, it is argued, would alcohol companies spend so much money on advertising? Good question. Companies don’t care about overall alcohol consumption. They   only care about their own sales. Effective advertising can increase a company’s share of the market. Therefore, each company wants […]

General Articles
Alcohol-Related Traffic Statistics
Binge Drinking
Alcohol Advertising and Marketing
Underage Drinking
Other Deceptions


  • American Heart Association. In Response to the Center for Science in the Public Interest's Report on Trans Fatty Acids. (Available at the American Heart Association takes issue with some of the unscientific assertions of the Center for Science in the Public Interest.
  • Bennett, J. and DiLorenzo, T. Food and Drink Police: Center for Science in the Public Interest Wants Government to Control Our Eating Habits. Washington, DC: Capital Research Center, 1998. (Available at
  • Bonvie, L., and Bonvie, B. Strong-arming an innocent herb. Providence Journal, May 10, 2000. (Available at Demonstrates the Center for Science in the Public Interest's lack of even-handedness in selecting the targets it selects to attack. Ironically, the Center for Science in the Public Interest makes a big issue of integrity... not its own but the alleged lack of integrity of those with whom it disagrees.
  • Bovard, J. Booze Busting: the New Prohibition. The Future of Freedom Foundation, December, 1998. (Available at
  • Brignell, J. Sorry, Wrong Number!: The Abuse of Measurement. London, England: Brignell Associates, 2000.
  • Center for Consumer Freedom. The Robert Wood Johnson Foundation's Neo-Prohibitionist Agenda, April, 2003 (
  • Foster, R. G. Robert Wood Johnson: The Gentleman Rebel. State College, PA: Lillian Press, 1999. Apparently an abstainer who tried to impose his views on his employees, Robert Wood Johnson created one of the world's richest and most powerful foundations. As one observer noted, the "Robert Wood Johnson Foundation is not a respected non-profit; it is under the control of left wing extremists who fund programs that further their social causes." The foundation tries to impose its temperance views on the entire American society, not just a few thousand employees. Robert Wood Johnson would be pleased with his foundation's anti-alcohol funding
  • Center for Alcohol Marketing and Youth. Radio Daze: Alcohol Ads Tune In Underage Youth. Washington, DC: Center for Alcohol Marketing and Youth, 2003.
  • Center for Alcohol Marketing and Youth. Television: Alcohol's Vast Adland. Washington, DC: Center for Alcohol Marketing and Youth, 2002.
  • Center for Alcohol Marketing and Youth. Out of Control: Alcohol Advertising Taking Aim at America's Youth. Washington, DC: Center for Alcohol Marketing and Youth, 2002.
  • Duplantier, F.R. A Bronx cheer for professional scolds: There's nothing scientific about the Center for Science in the Public Interest, nor does the Center have any interest in the interests of the public. America's Future, April 15, 1998. (Available at
  • Fumento, M. Food fight. Forbes, November 11, 2002. (Available at Is Michael Jacobson of the Center for Science in the Public Interest dishonest or simply incompetent? Or could Mr. Jacobson simply be incredibly careless with research methods and data?
  • Huff, D. How to Lie with Statistics. NY: Norton, 1993.
  • Jacobsen, M., Hacker, G., and Atkins, R. The Booze Merchants: The Inebriating of America. Washington, DC: Center for Science in the Public Interest Books, 1983. This book is an excellent case study of deception. It also documents that decades ago CSPI was insisting that alcohol ads "target" young people. Although the federal government has found no evidence to support that claim, CSPI continues to make the assertion to this day. The temperance organization seems to follow the nazi belief that if a falsehood is repeated often enough, people will believe it. The Center for Science in the Public Interest has often been referred to as the "food police." It also appears to be the alcohol gestapo.
  • Lopez, F. MADD agenda goes mad with neo-prohibitionism. The Atlanta Journal and Constitution, 3-25-02.
  • Milloy, S. College Drinking Study is Intoxicating Scam,,2933,50104,00.html
  • Milloy, S. J. Junk Science Judo: Self-Defense Against Health Scares and Scams. Washington, DC: Cato Institute, 2001.
  • Milloy, S. J. Science Without Sense: The Risky Business of Public Health Research. Washington, DC: Cato Institute, 1995.
  • Mindus, D. Behind the Neo-Prohibition Campaign: The Robert Wood Johnson Foundation. Washington, DC: The Center for Consumer Freedom, 2003 (
  • New York Seafood Council. Is Seafood the Leading Cause of Foodborne Illness Outbreaks? (available at Excellent example of apparently intentional deception by the Center for Science in the Public Interest that may have the unintended effect of harming public health.
  • Pena, C.V. The Anti-Drunk Driving Campaign: A Covert War Against Drinking. Mr. Pena is former Executive Director of the Mothers Against Drunk Driving chapter of Northern Virginia.
  • Reinarman, C. The drug policy debate in Europe: The case of Califano vs. The Netherlands. International Journal of Drug Policy, 1997, 8(3). Available at Dr. Reinarman contends that Califano "propagandizes" and that his systematic distortions warrant careful analysis as a case study of how misinformation fuels inappropriate public policy. Therefore, he reveals some of the things that Califano neglects, misrepresents and gets wrong in a single publication.
  • Social Issues Research Centre. Of Public Interest? (Available at The Center for Science in the Public Interest warns of the health dangers of C-reactive protein but conveniently chooses not to report that moderate drinkers have only half the levels of the dangerous substance found in alcohol abstainers. Presumably because of its anti-alcohol stance, CSPI somehow feels justified in withholding this important health information that might save people's lives. So much for the interest of the public!
  • Wechsler, Henry, et al. Alcohol use and problems at colleges banning alcohol: Results from a national survey. Journal of Studies on Alcohol, 2001, 62(2), 133. NOTE: The term binge is not used in this article because the most prestigious journal in the field of alcohol research, The Journal of Studies on Alcohol, only permits its use when referring to a true binge and never permits its deceptive misuse.
  • Wechsler, Henry, and Isaacs, N. "Binge" drinking at Massachusetts colleges: Prevalence, drinking style, time trends, and associated problems. JAMA: The Journal of the American Medical Association, 1992, 267(21), 2929-2931. NOTE: Placing the term binge in quotation marks reflects Henry Wechsler's recognition that he was using the term in a non-standard, idiosyncratic manner in this early publication.
  • Wechsler, Henry, and Kuo, M. College students define binge drinking and estimate its prevalence: Results of a national survey. Journal of American College Health, 2000, 49(2), 57. NOTE: In this article Henry Wechsler incorrectly claimed that most students underestimate the extent of heavy drinking, a fact which, if correct, would invalidate a basis on which social norm marketing is based. However, Henry Wechsler's assertion was discredited by a scholar who demonstrated that the logic and methods used by Mr. Wechsler were systematically erroneous and inappropriate. Actually, Henry Wechsler's own data demonstrate that most students greatly overestimate the extent of heavy drinking, a fact that clearly supports social norms marketing! Visit Alcohol & Social Norms Marketing; Erroneous Objection.
  • Wechsler, Henry, and Wuethrich, B. Dying to Drink: Confronting Binge Drinking on College Campuses. Emmaus, Pennsylvania: Rodale, 2002. This is not a scientific book but a "pop" book for mass consumption. For example, in the first chapter alone, non-scientific references outnumber peer-reviewed sources by about three to one. Heavily anecdotal, the book is largely based on personal stories and emotion rather than on facts and logic. Although not scientific, Henry Wechsler's book is useful for mobilizing public support for his temperance-oriented agenda.
  • Wooster, M.M. Mothers Against Drunk Driving: Has its vision become blurred? Alternatives in Philanthropy, 2000 (February)(

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